Jesse Crawford
Jesse CrawfordActing General Manager

Starting out on the cross country trails as a kid in Ottawa, Ontario, Jesse quickly came to fall in love with everything snow. As soon as he was old enough, Jesse got certified as an instructor and eventually got his ski instructor Level 2 CSIA, Level 1 CSCF, and Level 1 Freestyle. He worked between Mount Cascade and Ski Fortune in Quebec where he also learned and oversaw the snowmaking operations.

The East coast original then moved to BC in 1999 to chase his dreams of becoming a lifelong ski bum. He started out at Selkirk College where he took Ski Resort Operations and Management. Upon graduation, Jesse continued to grow his experience in areas of lift, building & vehicle maintenance and grooming operations. The lifetime snow enthusiast then brought his diverse skill set and passion to Sasquatch Mountain in 2002 where he started out working in Lift Maintenance and Utilities.

Hemlock Valley quickly became home for Jesse as he took on new responsibilities each year and eventually met his wife on the mountain and started a little ski bum family of his own. The Crawford family took a couple years away from Hemlock to join the Mike Weigle Heli-skiing operation in Blue River, BC where Jesse worked as the Maintenance and Project manager and Snowcat Program Developer.

With the rebrand of Hemlock to Sasquatch Mountain and news of an exciting new development plan, Jesse returned home to  Hemlock Valley to be a part of the expansion. He now works as the Acting General Manager and spends his free time sharing in his passion for skiing with his friends, family and chasing the powder with his two sons and wife.

Office phone number: 604.797.0242

Shelby Lim
Shelby LimDirector of Sales, Marketing & Development

Shelby is a local and long time snowboard fixture at Sasquatch Mountain. She started skiing and riding here at 8 years old and is proud to call Sasquatch Mountain her home mountain where she lives, works and shreds during the winter months. After some years of competitive snowboarding and world travelling, Shelby joined the Hemlock Resort family in 2002 as a group sales and event coordinator. She has since worked her way to a Senior Management role helping lead the resort through new ownership, a rebrand and the development and execution of the new master plan.

Shelby wears a variety of hats within the operation and oversees all aspects of Sales (Group, Corporate Sales & Partnerships), Marketing, Events, Program and Business Development, Retail, Public Relations & Promotions and general mountain culture & FUN. She is a solid believer in the work hard, play harder mentality and loves that her job is to sell “FUN” and get others hooked on a sport she is so passionate about.

If you can keep up with her, Shelby can be found off mountain in her other home community of Vancouver playing beach Volleyball or softball, racing motorcycles, rocking out on the guitar, travelling the world, spending time with her nieces & nephews and just living life to the fullest each day.

Office phone number: 604.797.0239

Shelley Hughes
Shelley HughesAdministration and Sales Desk Manager

Shelley Hughes has been with Sasquatch Mountain since the beginning of time…or…about 18 years. Shelley has a background in administration and management but wanted a job closer to her home at the bottom of the mountain so started out in our rental shop in 2001. She now oversees Guest Services, and the sales desk which is responsible for lift ticket, rental and Snow school sales and all inside cashiers.

Her main passion is enjoying life with her family whether it be touring around camping in her trailer or watching her kids ski and board on the mountain.  Shelley loves the diversity of her role and couldn’t think of a better place to work.

I get to work at an amazing place every day, meet many different people from all over the world and have fun doing it. My kids have grown up skiing here, have all worked here and feel a part of the mountain family. We live by the Sasquatch motto of “Fantastic, Family, Fun”.  Not many jobs can you enjoy having your family with you.

Office phone number: 604.797.0244

Brad Moore
Brad MooreDirector of Food and Beverage, Recruiter

Brad Moore grew up in Ontario and moved to White Rock, BC in 2001. Brad has an extensive background in the hospitality and food and beverage industry from serving, bartending and cooking, to running restaurants and bars. He graduated from the Hotel and Restaurant Management program at Algonquin College in Ottawa, Ontario and worked several years with the Boathouse restaurants in the lower mainland and ran a chain of Booster Juices in the Okanagan.

Brad started with Sasquatch Mountain Team 5 years ago as our Bar Manager and now oversees all aspects of the Food and Beverage department including Molly Hogans Bar, our Kitchen & Cafeteria and Snack Shacks, catering for weddings and events and of course “Liquor sampling  for quality control”  During the off-season, Brad is the main recruiter for the Resort and loves getting to know and building relationships with each staff member that he brings in from all over the world.  When not in the bar, you can find Brad out on the water fishing, practicing his golf game and just enjoying Beautiful BC.

Office phone number: 604.797.0240

Cameron McCreight
Cameron McCreight

Young buck Cam McCreight has been ecstatically welcomed as the Manager of Lift Maintenance to the Sasquatch Team for the 2019/20 season with the resort. His experience with industrial equipment, his attention to detail, and his Red Seal in both Machinist and Millwrightmake him a rip-roaring fit for the hill. He was a machinist for eight years locally before switching to working for a sawmill equipment manufacturer that brought him all over the world to places such as Estonia, Finland and the USA to work and explore where he could.

He’s a proud papa of a young daughter and husband to a beautiful wife where they live down in Mission. When he’s not grinding his gears here at the mountain, you can find him woodworking, mountain biking, skiing, or at the lake with his family. Cam grew up riding at Silver Star with many trips to Big White and Sun Peaks, before moving on to enjoy many seasons at Whistler and the north shore mountains.

Being a park kid at heart with a soft spot for rails, he’s over the moon that Whistle Park is once again happening. Cam relishes in both snowboarding and skiing, but this year is looking to hone in on his planking abilities. You go Glenn Coco.

Mike Duncan
Mike Duncan
Sean Ireland
Sean IrelandSnowsports Director

Sean Ireland has been in this game longer than most amateurs have been hunting the Sasquatch, 24 seasons, or 18 years to be exact. There’s nothing this guy isn’t a stranger to in the snowsports industry. His favourite holiday is the ski season which he celebrates twice a year in Canada and Australia. His mantra is slow is smooth, smooth is fast. Do it right the first time, so you only have to do it once. Assess the situation before rushing into it, to avoid running into any surprises. 

He decided to make Sasquatch his home for the winter because he saw the master plan and the potential of what he could do in this position at this moment in time. His favourite trick is a smooth backside 180, he’ll even give you a cheeky wink on his way sliding past ya. Mount Pakenham is the mountain where he got his start when he was 12 years old as a snowboard teaching assistant. Since then he’s been working his way up to becoming the Snow School Director, and a darn fine one at that.

John Welsh
John WelshHR and Employee Experience Manager

The Welshster, Johnny Bravo, JD, local man of the hour John Welsh has dabbled around the world in countless different industries. From the RCMP, to dog handler, to musician, to search and rescue and licensed Realtor at Remax, he now happily finds himself as the HR and Employee Experience Manager for Sasquatch Mountain. He’s one of the best snow plowers around, and trained devotedly with his beloved PSD dog Arco by his side.

Welsh isn’t a stranger to frequent yard sales and all around having a fantastic time. He’s been an avid downhill skier his whole life along with cross country-er and hockey player. He taught his two youngins to ski at Hemlock back in the day, raised his kids in Abbotsford and built their home with his bare hands like a true mountain man. He loves the energy at Sasquatch Mountain, the willingness of everybody to help each other out, and his ability to spread around his grandpa jokes like butter. “I trust tethers more than parachutes,” says Welsh.

Sign up on our email newsletter list to receive the latest news, snow reports and upcoming special events.

Get Subscribed!